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Foods & Beverages |
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The U.S. Market For Vitamins, Minerals, And Herbal Supplements
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The U.S. Market for Vitamins, Minerals, and Herbal Supplements offers executives, managers, and marketing personnel a fresh, unbiased look at market performance and competition in this dynamic industry. Detailed market statistics track current and projected sales trends, on a product-by-product basis. Consumer surveys provide you with demographic profiles of the types of consumers who purchase these products, as well as those who do not. A survey of dieticians provides insight into the types of products they recommend to their clients. Other topics covered include retail distribution patterns, market shares of the top-selling brands, new product introductions, advertising trends, foreign trade activity, and the impact of recent research findings. The report also includes up-to-date profiles of over 20 major competitors in the marketplace.





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Section I
Introduction
Section II
Executive Summary
Section III
The U.S. Market For Vitamin Supplements
Section IV
The U.S. Market For Herbal, Mineral, And Other Supplements
Section V
Consumer And Dietitian Surveys
Section VI
Regulations, Education, And Research
Section VII
Product Trends
Section VIII
Distribution Trends
Section IX
Foreign Trade Activity
Section X
Company Profiles
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